NOVA Open 2024

Brushes and Business: Mastering Miniature Commissions

This seminar presentation by Knight and Son Studio designed to empower miniature artists with the essential business and artistic strategies needed to turn their passion for painting into a profitable venture. From understanding how artistic decisions impact commission profits, to maximizing sales on platforms like Etsy, participants will gain key insights into running a successful miniature painting business. Participants will leave this seminar equipped with the knowledge and tools necessary to thrive as entrepreneurs in the competitive world of commission miniature painting. Whether you're a seasoned artist looking to monetize your skills or a budding entrepreneur seeking to establish your presence in the market, this talk offers invaluable insights and practical strategies for success.

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Event Number 412
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Maximum Tickets 18
Cost $20.00
Time Zone America/New_York (UTC {{ '2024-08-30 19:30:00' | timezone_offset: 'America/New_York' }})
Where & When (local to convention) Friday from {{ '2024-08-30 19:30:00' | amDateFormat: clock_format }} to {{ '2024-08-30 20:55:00' | amDateFormat: clock_format }}
Seminar Room 3 in Lobby - Northwest - Seminar Room 3
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More Information https://www.instagram.com/knightandson
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This seminar is designed to empower miniature artists with the essential business and artistic strategies needed to turn their passion for painting into a profitable venture. From understanding how artistic decisions impact commission profits, to maximizing sales on platforms like Etsy, participants will gain insights into the key elements of running a successful miniature painting business. Participants will leave this seminar equipped with the knowledge and tools necessary to thrive as entrepreneurs in the competitive world of commission miniature painting. Whether you're a seasoned artist looking to monetize your skills or a budding entrepreneur seeking to establish your presence in the market, this course offers invaluable insights and practical strategies for success.

Maximizing your Return on Investment: Delve into specific painting techniques and project selections that have proven to yield the highest return on investment in the miniature art market. Learn how to optimize your painting process for efficiency without compromising quality, allowing you to increase your output and profitability.

Marketing Strategies: Explore effective marketing tactics tailored specifically for miniature artists, including branding, target audience identification, and promotional campaigns. Learn how to leverage both online and offline channels to reach potential clients, such as art fairs, conventions, and digital platforms.

Social Media Presence: Understand the importance of building a strong social media presence and how platforms like Instagram and Reddit can be utilized to showcase artwork and engage with followers. Discover strategies for creating captivating content, increasing follower engagement, and expanding reach through hashtags and collaborations.

Customer Relationship Management: Learn about cultivating strong relationships with clients and fostering patron loyalty. Gain insights into effective communication strategies, managing client expectations, and providing exceptional customer service to ensure repeat business and referrals.

Etsy and other Marketplace Sales: Navigate the intricacies of selling miniatures on Etsy, one of the largest online marketplaces for painted miniatures. Receive guidance on optimizing product listings, pricing strategies, and leveraging marketplace features to increase visibility and sales.